HR Recruiter at Deputize Consultancy Pvt.Ltd
Views:16 Applications:11 Rec. Actions:Recruiter Actions:6
Google Adwords Role (3-6 yrs)
Required Skills :
1. 3+ years of experience in Search Engine Marketing (SEM) and Paid Search (PPC).
2. Hands-on with using a variety of analytics- tools including Google Analytics as well as other internal reporting tools.
3. Proficient with popular PPC ad platforms. (Google AdWords, Bing AdCentre, etc)
4. Adept in managing moderate to large scale PPC accounts across a variety of different business verticals.
5. AdWords / Bing certifications are a plus.
Responsibilities :
1. Build, execute, manage and optimise performance driven campaign strategies for Google AdWords, Yahoo, Bing and other search platforms for the brand.
2. Create a keyword strategy and plan considering brand, generic and competition keywords.
3. Conduct competition analysis and present insights on competition keywords- performance.
4. Optimise and maintain a negative keywords list.
5. Maintain and monitor keyword bids, daily and monthly account budget caps, impression shares, quality score and other important campaign metrics.
6. Provide creative copy and ad suggestions.
7. Manage display network placement lists on Google AdWords and through other contextual advertising platforms.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
