- The ideal candidate for the role will have extensive hands-on experience in Social Media Marketing, Email Marketing, B2B Marketing and Website Marketing.

The key results area for this role would be :

- To substantially and measurably increase engagement on our social posts

- To review user journey on our platform and identify marketing opportunities and tap those via email marketing campaigns

- To review our website and suggest impactful changes that will increase conversions of website visitors to users and users to paying customers

- To plan and execute regular marketing campaigns for existing and new users on our platform to increase sales

Job location : Okhla Phase III, New Delhi, India

Employment Type : This is a full-time, on-site role. Not work from home or hybrid.

What you will do most of the time :

- Following is what your day-to-day life will look like.

- Create thoughtful, impactful and engaging social media posts that will appeal to B2B clients

- Regularly review and fine-tune existing emails to website users to increase their impact

- Identify new opportunities to reach customers via email by studying user journey

- Review website forms and other strategic areas and identify opportunities that will improve conversion and engagement

- A/B test your ideas to select the most effective and impactful campaign

- Plan and execute periodic marketing campaigns that will increase sales

- Prepare monthly impact report of all your projects and present them to senior management.

What you will need to qualify :

- At least 6-7 years of solid hands-on experience spanning most of the areas of responsibilities described above

- Excellent English language skills to be able to curate witty and engaging content in English

- Possess excellent design sense to create (or get created) attractive looking marketing assets that are engaging

- Be extremely driven, aggressive and target focused

- Be confident in your ability to run marketing related projects single handedly and with minimal supervision.

- Understand the importance of data driven decision making and be fiercely data driven.

- An MBA with specialization in Marketing is preferred

- Having prior B2B Marketing experience will certainly stand you apart

- Having prior SEO and SEM experience

- Experience conducting live webinars

- Digital Marketing certification from Google, Facebook will signal your desire to stay up to date with your skills

- Being able to demonstrate your grasp of the KRAs during the interview process will surely get you the job 

Why Explore a Career at go4WorldBusiness.com :

- go4WorldBusiness is a leader in the online wholesale B2B trading industry. We've been growing at a phenomenal rate over the last few years. Our people are at the center of this growth story. As an organization, we have very low attrition (owing to our employee centric policies) and are proud to have navigated the exceptionally challenging environment due to COVID-19 pandemic without having to downsize our team.

- We hate the status quo and are constantly looking for opportunities to shake things up and change things around and look for people who can thrive in a fast-paced environment with a distinctly start-up vibe to it.

Benefits at go4WorldBusiness.com :

- Excellent Work/Life Balance 

- Half Yearly Profit Sharing Program 

- 5 Day Work Week

- Opportunity to make immediate and direct impact on company performance metrics 

- Opportunity to work in B2B industry

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