Glossaread Technologies - Senior Marketing Manager (5-8 yrs)
Job Requirements :
- Take overall responsibility for the entire Digital Marketing Communication through all of the Digital Channels, such as Websites, Social Media Platforms, and E-Mail & Mobile Based Platforms.
- Work with the product/technology and business team to create campaigns that create value for users and service providers
- Lead all efforts towards ensuring Goseeko becomes a go-to / trusted platform in the Ed-tech space
- Digital Content Management
- Keyword Research, Search Engine Optimization (SEO)
- All Social Media Strategies
- Online Outreach Programs including influencer level brand connect
- Spearhead efforts towards building Goseeko's strategy on Online Customer Engagement & Brand Management.
- Engage in various online Brand Management activities
- Assist in drafting both creative and contextual communication for marketing activities for all social media handles, newsletters, and SMS.
- Perform Analytical functions to understand performance and identify potential growth areas.
- Regularly Assess Return on Investment.
- Optimize Goseeko's marketing automation and lead nurturing processes through Email & Mobile Based Marketing.
- Engage in advertising on various Digital Platforms directly as well as through coordination with Digital Advertising agencies / Partners.
- Seek, monitor, and analyze competitor marketing and sales materials online.
Qualification :
- 5-8 years in a fast-paced Start-up environment
- Understanding of user funnels and can work with our product team to optimize our own
- Self-motivated and doesn't wait for prescriptive directions.
- Can work in a face-paced environment
Salary Range - 12-13 LPA
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