Glossaread Technologies - Executive - Performance Marketing (3-5 yrs)
Job Requirements -
- Lead the day-to-day management of the display & paid social campaigns and increase efficiency through optimizations, targeting execution, and testing with a track record of handling high campaign volume, large budgets, complex strategies, and driving quantifiable results
- Present innovative ideas and creative tactics to improve efficiencies for future marketing expansion or optimization
- Measure, track and analyze the performance of display & paid social campaigns across channels, and assess against goals (ROI and KPIs); optimize key metrics across the campaign lifecycle
- Develop necessary program reporting, dashboards, and one-off analyses, providing the ability to monitor the program health and communicate performance
- Craft compelling content across marketing channels, including but not limited to website, case studies, pitch decks, ads, videos, emails, blog posts, PR, thought leadership articles
- Be the subject matter expert on all things related to display & paid social marketing
Qualifications :
- 3-5 years experience in growth, performance marketing with demonstrable case studies
- User experience knowledge and optimization of customer experience funnels and landing pages.
- Self-motivated and doesn't wait for prescriptive directions.
- Can work in a face-paced environment
Salary Range - 8-9 LPA
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