GITAM - Search Engine Optimization Specialist (3-5 yrs)
GITAM is looking for a SEO Analyst to make GITAM websites SEO-friendly & improve traffic to the websites. In this role, you will be responsible for implementing industry best SEO practices from initial stage to final. Manage all our websites in terms of SEO, perform technical audit on the website, perform competitor analysis & improve the positioning on SERPs
1) Perform SEO technical audit on all GITAM websites & undertake competitive analysis
2) Figure out the strengths & weakness of the website and take action to improve the traffic and keyword positioning in SERPs
3) Perform Crawl Analysis, Backlink Audit on a monthly/weekly basis, as needed
4) Pull reports from Google Analytics and Search Console to observe the organic trends
5) Basis the organic traffic trends, take actions to improve the traffic
6) Set and adhere to timelines for all SEO projects
7) Prepare website to withstand negative Algorithmic impact
KNOWLEDGE REQUIREMENTS :
1) Experience in managing SEO for a website driving at least 50k traffic every month
2) Considerable knowledge on Google Analytics/Google Data Studio to pull reports
PREFERRED WORK EXPERIENCE : 3 - 5 years experience in SEO with demonstrated successes & case studies
PERSONAL QUALITIES :
1) Believe SEO is not Dead
2) Passion for SEO and internet marketing industries Good ability to work with a diverse group of stakeholders both internally and externally
3) Experience working with popular SEO Tools like Ahrefs, Search Console, Keyword planner
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