HR Executive at Get Me Rank
Views:44 Applications:15 Rec. Actions:Recruiter Actions:4
Get Me Rank - Facebook Ads Expert (1-3 yrs)
Facebook Advertising
- Setup, Manage and optimize new and existing Facebook ads campaigns to achieve performance targets.
- Assist with creative testing pipeline and ensure that tests are achieving statistical significance.
- Conduct regular (weekly) tests and deep-dive analyses and share out with the wider team.
- Develops advertising strategies for new and current clients to meet their goals and objectives
- Produces internal and external reports for clients and coworkers
- Collaborate with the CRO team for conversion tips, strategies, and optimizations
- Proactively optimize purchased media through A/B testing, landing page optimization, and targeting.
- Work with the design team to make sure compelling, unique creatives are consistently rotated into campaigns.
- Produce ROI reports to track and measure campaign performance.
- Find valuable opportunities for paid customer acquisition using the Facebook platform.
- Build and optimize clients- entire funnels with a thorough understanding of LTV and CAC, not just the initial acquisition of new customers/users.
- Report on core metrics of every campaign with the ability to analyze performance and identify areas for improvement.
- Build marketing strategies to acquire customers utilizing landing pages, various online platforms (Shopify, WooCommerce, WordPress), etc.
- Conduct, gather and analyze market research to determine social media opportunities and competitiveness.
ELIGIBILITY CRITERIA :
- Bachelor's degree in Marketing or related major required.
- Extensive knowledge of the digital advertising space.
- Expert knowledge and direct hands-on experience with Facebook ads.
- Expertise in conceiving, testing, and optimizing ad creatives.
- Facebook Blueprints Certified preferred
- Knowledge in Google Sheets, Google Data Studio, and Google Analytics a plus
- Experience in other marketing channels is a bonus!
- Attention to detail and diligence in documenting work.
- Clear communication and flexibility to adjust to changing goals/conditions.
- Performance-driven, motivation to hit and surpass targets.
- Strategic mindset, understanding of the customer marketing funnel and the nuances of marketing messaging.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
