GenY Medium - Analyst - Digital Marketing (0-2 yrs)
About the Company :
GenY Medium is a national, independent digital marketing agency focussed on providing performance marketing & digital-creative solutions to enterprise brands and post-Series A startups.
GenY Medium is a 100+ strong team. Within a very short span of time, GenY has won the digital mandates of several iconic national/MNC brands.
Job Summary :
This role would cover all technical aspects of Digital Marketing like Online Advertising (Google SEM/ Facebook Ads/ Display/etc), Search Engine Optimization, Email Marketing, etc.
Key Responsibilities :
1) Achieve higher ROI on Advertising Spend through data driven Ads Optimization (Google SEM/Facebook Advertising/ Display/Affiliate/etc)
2) Stay up to date with new tools in the industry in all domains (advertising/SEO/email marketing etc) & train the internal team to adopt the latest best practices
3) Engage with clients in coordination with the Account Management team to explain the technical aspects
4) Implement a data driven & analytical approach for delivering business goals for clients
5) Set up processes for reducing errors in the execution of ad campaigns and other processes
6) Build a culture of innovation and learning in the team
Knowledge/Skillset Required :
1) Excellent Communication Skills
2) Analytical approach to Problem Solving
3) A constant drive towards learning new techniques & tools
Experience : 6 months - 1 Year
