General Manager Sales

Job Description:

Location: Raipur

Industry: Automobile Industry

Salary: Earnings vary depending on experience.

SUMMARY JOB DESCRIPTION:

This position involves controlling a high volume department, and includes the supervision of two sales managers .Responsible for customer retention and the profitability of the new and previously used car profit centers. Fulfills his/her responsibilities by demonstrating knowledge of the potential market, established performance standards and an acute feel for the profitability thresholds of each department.

Roles and Responsibilities:

- Participates in preparing the dealership's annual forecasts, making projections of the numbers of units to be sold, gross profit, expenses and operating profits for the new and previously used car sales departments.

- Works with the dealer and/or the general manager to determine the number of new and previously used cars to be stocked.

- Supervises the ordering of stocks of vehicles, based on the objectives established.

- Meets with the sales managers to establish monthly and yearly objectives for the numbers of units to be sold, gross profit, expenses and operating profit.

- Meets with the dealer and/or the general manager to review the monthly forecasts, commission sheets, performance reports and the profitability of each department and each sales advisor.

- Creates programs aimed at increasing gross turnover and penetration of aftersales marketing (financing and insurance).

- Analyzes local market conditions, the demographic situation and the history of previous sales. Makes recommendations to the general manager and/or the dealer for short and long-term advertising projects, sales promotions, human resource needs, lease promotions and remuneration plans.

- Manages and devises the media plan and various advertising and promotional campaigns, together with the new and previously used car sales managers.

- Analyzes the impact and profitability of the advertising campaigns.

- Establishes standards for displaying, marketing and maintaining new and previously used cars.

- Establishes conditions to optimize stock rotation and promptly eliminate surplus cars.

- Analyzes the various customer satisfaction reports and submits recommendations to ensure customer retention and loyalty.

- Supervises lease renewal activities and analyzes the related reports, in order to make the lease portfolio turn a profit.

- Authorizes the allocation of demonstration vehicles and ensures that the dealership keeps appropriate files.

- Checks the condition of all the demonstrators every month.

- As necessary, verifies the work orders for the previously used cars, in order to ensure that they are promptly reconditioned.

- Verifies all trade-in evaluations. Occasionally attends auctions.

- Reviews all transactions before they are recorded on paper.

- Works with the after-sales department manager to speed up the preparation of new cars for the road.

- Builds and maintains close relations with the customers and with representatives of the manufacturers and their financial branches.

- Handles customer complaints in such a way as to ensure a high level of customer satisfaction.

- Ensures that the appropriate safety measures are applied to sales department facilities and that they are well lit and have a professional touch.

- Understands and keeps abreast of federal and provincial regulations and municipal bylaws governing sales, and observes them.

- Keeps abreast of all the manufacturer's current product, program and promotional novelties and/or those of the financial institutions. Ensures that the sales team is notified of any changes.

Tasks related to the management of human resources:

- Conducts formal evaluations of the performance of the personnel reporting to him/her, at set intervals.

- Ensures that the sales managers understand the dealership's sales policies, conditions and systems.

- Implements systems to promote ongoing training, including weekly sales team meetings. Encourages team work in a sales environment focused on the clientele, throughout the entire sales, delivery and follow-up process.

- Maintains efficient communications within the department, as well as between departments. Endeavors to promote harmony and a team spirit with all the other departments.

- Maintains a professional appearance.

- Performs other tasks, based on management requirements and instructions.

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