HR at Gaian Solutions India Pvt. Ltd
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Gaian Solutions - Executive - Product Marketing (4-5 yrs)
Product Marketer with some content marketing experience - 4 to 5 years of experience.
Responsibilities :
- Product Messaging : Develop clear and compelling product messaging differentiating our products in the market-tailor messaging for different segments and channels.
- Market Intelligence : Conduct market research to understand industry trends, competitive landscape, and customer needs. Utilize insights to inform marketing strategies.
- Content Creation : Collaborate with the product and marketing teams to create high-quality marketing materials, including brochures, presentations, case studies, and web content.
- Campaign Management : Plan and execute marketing campaigns across various channels (digital, email, social media) to achieve product awareness and sales targets.
- Sales Enablement : Equip the sales team with product knowledge and marketing materials to enhance sales effectiveness.
- Performance Analysis : Monitor and analyze the performance of marketing campaigns and activities. Use data to optimize future marketing efforts.
- Stakeholder Collaboration : Work closely with product management, sales, and other departments to ensure a cohesive and consistent marketing approach.
Product Marketer with Events Handling/Experiential
Marketing : 4 to 5 years of experience.
Requirements Qualifications :
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 4 years of experience in a product marketing role, preferably in a tech or product-focused company.
- Strong understanding of marketing principles and strategies, with the ability to apply them to tech products.
- Track record of initiating, planning, and executing marketing campaigns that drive meaningful impact.
- Excellent communication and writing skills, with the ability to craft compelling product narratives.
- Proficient in market research and data analysis to inform decision-making.
- Creative thinker with strong problem-solving skills.
- Experience with digital marketing tools and platforms (e.g., Google Analytics, CRM software).
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
Benefits :
- You will get to work in some of the hottest & fastest growing technologies in USA right now.
- You will get paid a competitive salary & be working directly with a super experienced team of people.
- You will get a great place to come to work every day. Varied, complex, challenging & with a great culture that you can shape & change.
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