Funcxnal - Manager - Product Marketing (2-3 yrs)
Are you the one :
- we are seeking one among our tribe!!!
- Want to be part of one of the coolest and fastest growing startups in the country offering outstanding professional growth and a healthy work culture- Join us :) www.funcxnal.com
About Company :
Funcxnal is an early stage high growth tech startup, offering SaaS based Marketing Platform matching curated businesses with users interested in jobs, projects, offers,content publishing, events, review based sales, marketing collaterals, companies database, virtual boot camps and online workshops. Check out the product https://www.facebook.com/Funcxnal/
Roles & Responsibilities :
- Make a concrete Product GTM Strategy
- Leverage Social Media channels to position Funcxnal as the best platform for marketplace
- Brainstorm new and creative growth strategies ( indeed, We really want you to be creative )
- Plan, execute, and measure experiments and conversion tests
- Design, build and maintain our social media presence
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email,social media and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Managing budgets and improving key metrics of the product
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements :
- BS/MS degree in marketing or a related field
- Product marketing Skills
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email,social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.