COO at Fullonwedding
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Fullonwedding - Manager - Digital Marketing (1-3 yrs)
Job Responsibilities:
- Develops detailed and unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives
- Research products, services and current strategies to identify new opportunities
- Analyze web traffic metrics and suggest solutions to boost web presence
- Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
- Executes projects to be high quality, on time and cost-effective/on budget
- Foster optimal timelines
- Providing leadership and support during strategy discussion, ideation, and execution
- Proactively keeps abreast of assigned clients' marketing and media plans, and -provides solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.
- Manages research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior
- Establish best practices in digital marketing and share across the team
- Stay up-to-date with digital technologies and developments
Requirements :
- Proven work experience as a Digital marketing strategist or Digital marketing manager
- Demonstrable experience with SEO/SEM/SMO/SMM
- Experience implementing and optimizing Google Adwords campaigns
- Solid knowledge of web analytics tools like Google Analytics
- Hands on experience with online marketing tools and practices
- Excellent verbal and written communication skills
- Strong analytical and project management skills
- Good with research skills to establish the consumer, product and brand persona
- Knowledge of Sentimental Analysis, Behavioral Analysis and Psychometric Analysis
- Dynamic with strategy formulation and acceptance of idea with logical reasoning
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