Primary Responsibilities :

1. Lead Generation :

- Utilize platforms such as LinkedIn Sales Navigator, Apollo.io, and other prospecting tools to generate high-quality leads.

2. Outreach Campaigns :

- Participate in email and LinkedIn outreach campaigns, managing content customization and responses.

3. Prospecting and Market Trends :

- Conduct prospecting through platforms like LinkedIn, Crunchbase, and social blogs to build a client list and stay informed about market trends.

4. Content Compilation :

- Create a repository of companies and case studies from targeted industries for outreach content.

5. Record Keeping :

- Maintain accurate records of lead activities and communications using tools and Google Sheets.

6. Strategic Research :

- Identify target industries and geographical areas aligning with our strategic objectives and past successes.

7. Client Meetings :

- Schedule and follow up on meetings with potential clients, actively supporting the sales team in the deal-closing process.

Qualifications :

- Management Degree or B.Tech required.

- Preferable proficiency in LinkedIn Sales Navigator and Apollo.io.

- Proficient in Microsoft Office (Word, Excel, PowerPoint).

Skills :

- Strong email etiquette and communication skills (Verbal and Written).

- Tech-savvy with awareness of the latest trends like AI/ML.

- Problem-solving abilities and a forward-thinking mindset.

Training and Development:

- On-the-job training provided; a self-sufficient learning attitude is expected.

Additional Responsibilities :

1. Organizational Understanding:

- Discover and comprehend organizational requirements, skills, and case studies, emphasizing innovative and problem-solving capabilities.

2. Market Definition:

- Precisely define target markets based on analysis and insights from client and market studies.

3. Data Hygiene:

- Engage in data hygiene practices for accurate and actionable prospect data, including duplication checks and data cleansing.

4. Email Campaign Management:

- Contribute to the Email Campaign Management framework by assisting in template creation, GMass A/B testing, and ensuring compliance in unsubscribe processes.

5. Customer Profiling:

- Develop Ideal Customer Profiles (ICPs) and insightful buyer personas aligning with organizational objectives.

This role seeks an individual with a dynamic approach, a solid understanding of technology trends, exceptional communication skills, and the ability to contribute to various facets of lead generation and market analysis.

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