Founder & Business Head at Confidential
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Freelancer/Strategist/Manager - Social Media Marketing - Contractual (4-10 yrs)
Social Media Strategist/ Manager (Part-time/Contract/Freelance)
We are looking for an experienced Social Media Marketer/ Strategist who will be our brand storyteller. As a Social Media Strategist you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with the Founder and Marketing Head. We are a young start-up and stepping into the world of Women Luxury Apparel Industry for a cause.
Major Role & Responsibilities :
- Create, plan, develop and implement the company's overall social media strategy in order to support and improve online presence and the overall digital marketing efforts.
- Work on social media calendar and strategy to launch our brand.
- Measure the success of every social media campaign
- Stay up to date with latest social media best practices and technologies
- Use social media marketing tools such as Buffer
- Track and analyse SEO in order to provide effective solutions for content optimisation
- Network with industry professionals and influencers via social media
- Increasing Social Media fan following across all platforms and identify the upcoming digital hangouts.
- Build, identify, analyse and strategies social media strategies suggest mediums and platforms to use to increase user base and sell our products.
- Create monthly calendars, work with design teams, increase brand reach and conversions
- Measure and analyse performance of the campaigns, create reports and suggest changes / amendments.
Core Competencies :
- Create Social Media Audit Report and Social Media Strategy
- Ensure tracking, collecting, and analysing relevant social media metrics and ensure timely, effective, and efficient reporting of all social media efforts
- Should be research-oriented professional with an excellent understanding of consumer behaviour in lifestyle, entertainment and fashion industry
- Background in E-commerce or luxury apparel will earn extra brownie points.
- Prepare weekly and monthly reports on web traffic and ROI
- Monitor SEO and user engagement and suggest content optimisation
- Communicate with industry professionals via social media to create a strong network.
- Stay up-to-date with new digital technologies and social media best practices
- Extensive knowledge of Social Media Platforms (especially Instagram, Pinterest, LinkedIn)
- Web proficiency, content creation, excellent verbal and written communication skills.
Requirements :
- Proven work experience as a Social Media Strategist or Social Media Manager
- Hands on experience using social media for brand awareness
- Understanding of SEO, digital ad formats and web traffic metrics
- An ability to identify target audience preferences and build content to meet them
- Familiarity with web design and publishing
- Excellent multitasking skills
- Strong written and verbal communication skills and excel.
- Degree in Marketing or relevant field
PLEASE NOTE: It's an Urgent Requirement. So, Kindly Apply Only if Your Able to Take Up This Project Immediately
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