Founder & Business Head at Confidential
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Freelancer - Content Writing - Fashion Domain (3-8 yrs)
Freelance / Part-Time Fashion Content Writer
The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.
Responsibilities :
- Create and curate relevant copy to reach the right audiences. Conceptualise, implement and monitor social media and digital media campaigns. Be our story teller not just a content writer.
- Generate content ideas, write content for social, campaigns, product descriptions, website content, other marketing communication, and increase interactions and engagements
- Create monthly calendars, work with design team, increase brand reach and conversions
- Bring a sense and balance of authority and maturity in the written words that naturally induces popularity and sales
- Write creative and SEO friendly copy for campaigns for collection, sales and special offers.
- Increasing Social Media fan following across all platforms and identifying the upcoming digital hangouts.
Core Competency :
- Should have a flair to write creative copy for social media, website and other marketing communication
- Create and post social media content on appropriate social channels like Facebook, Instagram, Pinterest, Ads campaigns and Captions for the Videos.
- Create Social Media Calendar and Social Media Strategy
- Willingness to work in a startup. .
Qualifications :
- Bachelor's degree or equivalent experience in Advertising
- 3+ years' of marketing or copywriting experience
- Excellent written and verbal communication skills.
- A strong understanding of editorial and digital content techniques and style, long, (medium and short content as per the requirement) with a sense of adding SEO optimised keywords to the online content with a focus on organic growth.
- Extensive knowledge of Social Media Platforms, Web Proficiency and Content Creation.
- Background in E-commerce, fashion or luxury apparels will be given preference.
- Profiles without portfolio will be rejected. Please mention your current salary and expected salary in the cover letter while applying for the job.
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