Work With Us :

Get To Know Us First!

Freecharge a subsidiary of Axis Bank Limited founded in 2010, is a Fin-Tech organisation revolutionizing Financial Products through technology.

At our core, we're a creative company. Ideas and pixels are where we live and we love building magical products that make our users feel - wow- . At Freecharge, you'll have the chance to do the best work of your life. We're on a journey to build something new, something different and something innovative & that requires passion to build such incredible products.

Come join us and shape the future of Fin-Tech.

Do You Make The Cut?

We are looking at a talented and driven Growth marketing manager who will be responsible for focusing on user acquisition, activation, retention and upsell of our Freecharge Business app. Someone who will optimize consumer journeys and funnels and also put on the marketing hat to ensure visibility and brand presence at the retail level to activate and drive transactions at our merchant partner stores.

Our merchant business is at a smaller scale and we are looking to scale up quickly in this year itself with the introduction of new exciting products and financial services. This role is a promising opportunity for an exponential learning curve and a chance to make a difference in a thriving start-up kind of culture.

Title: Assistant Manager, Growth & Marketing

Location: Gurugram

Experience: 4-6 Yrs.

Education: Graduation from an accredited university/college. MBA in marketing/digital marketing/any from a reputed B-School. An engineering degree or economics degree will be an added advantage.

Responsibilities :

- You will plan and execute campaigns for user acquisition, retention and cross-sell to drive growth and maximise ROI.

- You will lead campaigns end-end from conception to defining objectives, execution, tracking and reporting to ensure the initiatives are driving relevant growth.

- Work cross-functionally with Business Development, engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives.

- You will be able to identify optimization opportunities in the user conversion funnel for various products under merchant business.

- Monitor, analyse and report KPIs to ensure growth initiative is driving profitable growth.

- Analysis of user behaviour and design targeted promotions.

- You will be responsible for prioritizing growth initiatives and product changes.

- You will be responsible for creating effective branding and visibility through marketing collaterals at merchant stores. Managing monthly inventory and keeping a track of deployment will be required.

Sounds Like You?

- Understanding of digital marketing & planning, campaign management, media planning, etc

- Understanding of funnel optimization.

- Having a creative bent of mind and target audience understanding, with the ability to generate ideas that deliver business KPIs.

- Master in MS Excel. MySQL and Python knowledge will give you an edge.

- Knowledge of tools like adobe analytics, adobe campaign, google analytics, firebase will be an added advantage.

- Cross-functional team management skills to liaison with both external agencies and internal stakeholders.

- Understanding of digital & mobile ecosystem is necessary. Experience from a similar industry is welcome.

- Experience of working in an unstructured environment and entrepreneurial in nature.

- Some ATL/BTL marketing experience will be a plus.

Life at Freecharge!

Our Playground!

- 450+ FCian- s, at Gurugram & Bengaluru locations

- Collaboration spaces & A flat and transparent culture

- Wow Corners, fun & reading Zone

- Best learning and development opportunities

Benefits

- Day-care facility

- Comprehensive Insurance Policy

- Wellness Benefits like Health check-ins

- 26 Weeks Maternity & 2 Weeks Paternity Leaves

- Adoption Assistance Program

- On-Site Parking at all locations

- A chance to have a big impact early in your career

ARE YOU READY?

TO

#ChargeYourFuture

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