Role Overview:

We are seeking an experienced Content Marketer to lead and execute our content strategy, driving user engagement, brand awareness, and thought leadership in the Life sciences and Health tech ecosystem. The ideal candidate is a strategic thinker and a hands-on content creator with a proven ability to craft compelling content across diverse formats, including blogs, social media, case studies, newsletters, and videos.

You will play a pivotal role in shaping FOXO's narrative, positioning us as an industry leader, and communicating our vision effectively to diverse audiences.

Key Responsibilities:

Content Strategy & Planning

- Develop and execute a results-driven content marketing strategy that aligns with business objectives and resonates with target audiences.

- Own the editorial calendar to ensure timely, consistent, and high-quality content delivery across multiple platforms.

Content Creation & Execution

- Write and edit engaging, clear, and user-centric content, including blogs, website copy, email campaigns, case studies, whitepapers, videos, and thought leadership articles.

- Develop high-impact social media content to drive engagement and visibility.

- Collaborate with design, product, and marketing teams to create multi-format content for product launches, campaigns, and user education.

SEO & Performance Optimization

- Leverage SEO best practices to optimize content for search engines and improve organic reach.

- Conduct keyword research and competitive analysis to inform content strategies.

- Continuously measure and analyze content performance using tools like Google Analytics and derive actionable insights for improvement.

Thought Leadership & Industry Positioning

- Create insightful and innovative content that positions FOXO as a thought leader in the health tech and AI-driven healthcare space.

- Stay abreast of industry trends and emerging research to identify content opportunities and maintain brand relevance.

Cross-Functional Collaboration

- Work closely with founders, and industry leaders to craft compelling product narratives and customer success stories.

- Develop targeted content for lead generation, brand campaigns, and user acquisition efforts.

Requirements :

- 2 - 4 years of experience in content marketing, copywriting, or editorial roles.

- Proven track record of creating and managing content strategies that drive measurable results.

- Exceptional writing, editing, and storytelling skills with attention to tone, clarity, and detail.

- Experience in SEO, keyword research, and content performance analytics.

- Familiarity with tools such as Google Analytics, SEMrush, HubSpot, or similar platforms.

- Prior experience in health tech, healthcare, or technology sectors is preferred.

- Strong project management skills with the ability to manage multiple deadlines.

- A portfolio showcasing diverse content formats and results-driven work.

Why Join Us:

- Opportunity to work at the intersection of life science, health, and AI, driving meaningful impact on people's lives.

- A collaborative, inclusive, and innovative work environment.

- Competitive compensation with opportunities for professional growth and development.

- Work with passionate professionals solving real-world healthcare challenges.

About FOXO:

FOXO is a longevity startup headquartered in Bangalore. We are on a mission to empower people to live better and more fulfilling lives through cutting-edge technology, personalized solutions, and an unwavering commitment to excellence. At FOXO, we believe in building a healthier future by combining the power of artificial intelligence, systems biology, and advanced diagnostics. If you're passionate about making a meaningful impact in healthcare, join us as we shape the future of health and wellness.

FOXO manifesto: https://www.foxo.club/why