HRIS at FlexM Private limited
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FlexM - Content Writer (5-7 yrs)
Roles and Responsibilities :
1. You'll work closely with Business and Fintech leaders - typically industry/functional experts - content areas include, (B2B fintech and finance).
2. Writing clear, compelling copy for various mediums (e.g. e-Brochures, Product Flyers, Sales & Marketing Presentations, Sales collateral, Infographics, Case Studies, Guides, promotional posters, White papers, email sales copies, explainer videos, search ads, blog posts, newsletters, landing pages, brochures).
3. Understanding products and features. Understanding target audience needs, desires, and problems and creating Sales Collateral and marketing materials.
4. Explain technical, complex concepts and features succinctly and in a way that resonates with the audience
Become well-versed in FleXm messaging and positioning, and apply our voice and tone in content
5. Work with stakeholders to adapt and repurpose content to fully maximize the potential of each effort
6. Work with marketing managers to create briefs and meet deadlines
7. Apply data-driven learnings to iterate and improve
8. Manage multiple projects simultaneously
9. Partner with subject matter experts to create compelling narratives
Skills and Qualifications :
1. Bachelor's degree in creative writing, journalism, English, or a related field preferred
2. At least 5-7+ years of work experience in a similar role (content creation and content planning).
3. Experience in B2B sales and/or writing for complex topics and technical audiences
4. Excellent grasp of English language
5. Excellent writing, editing, and proofreading skills
- Good interpersonal skills and communication with all levels of management
6. Able to align multiple brand strategies and ideas
Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs
7. Knowledge of digital marketing tactics, including SEO, email marketing, and web analytics is an advantage
Demonstrated ability to deliver results in a fast-paced, entrepreneurial environment
8. Proven track record of your writing's impact and contributions towards marketing and sales goals
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