Human Resource Lead at Fitspire
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Fitspire - Lead - Content Writing (1-4 yrs)
- We are seeking a talented and experienced Content Writer who possesses a strong understanding of creating SEO optimized content. This role requires a creative and detail-oriented individual who can effectively communicate complex concepts in a clear and concise manner. The ideal candidate will have previous experience working in the nutraceuticals industry, although it is not a mandatory requirement.
Responsibilities :
1. Create compelling and engaging content for various digital platforms, including websites, blogs, social media, and email campaigns.
2. Conduct thorough research on industry-related topics, including nutraceuticals, health, wellness, and related trends.
3. Generate SEO optimized content with a focus on incorporating relevant keywords and phrases to drive organic traffic and improve search engine rankings.
4. Collaborate with the marketing team to develop content strategies and ensure brand consistency across all communication channels.
5. Edit and proofread content for grammar, spelling, punctuation, and clarity.
6. Stay up-to-date with industry developments and trends to incorporate the latest information into content creation.
7. Utilize content management systems to publish and manage content effectively.
8. Analyze content performance using analytics tools and make data-driven recommendations for improvement.
9. Work closely with the design team to create visually appealing and engaging content assets, such as infographics, videos, and images.
10. Ensure all content is accurate, credible, and compliant with relevant regulatory guidelines.
Requirements :
1. Proven work experience as a Content Writer or similar role.
2. Strong understanding of SEO principles and techniques to create optimized content.
3. Familiarity with keyword research tools and ability to incorporate keywords effectively.
4. Excellent writing, editing, and proofreading skills with a keen eye for detail.
5. Ability to produce high-quality content under tight deadlines.
6. Knowledge of content management systems (CMS) and basic understanding of HTML.
7. Previous experience working in the nutraceuticals industry is an added benefit.
8. Familiarity with health, wellness, and nutraceutical industry trends.
9. Proficiency in using analytics tools to analyze content performance.
10. Strong research skills to gather information from reliable sources.
11. Excellent communication and collaboration skills to work effectively within a team.
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