Executive - Talent Acquisition at Firstcry.com
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Firstcry.com - Executive - Social Media (2-4 yrs)
Job Specifications:
. Experience in handling social media for a fashion brand.
- Familiarity with social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest for brand.
- Excellent verbal and written communication skills.
- Experience as a Social Media Executive at a similar company
Desired (Good to have) skills:
- Degree in Fashion or Merchandising, Marketing, Communication Studies, Journalism, Creative Writing, or similar.
- Ability to create authoritative and persuasive texts.
- Flexible and engaging writing style.
Job description:
- Create presence on various social media platforms like Facebook, LinkedIn, Instagram etc.
- Create engaging content (FB banners, posts, photos, video, GIFs etc) for all the social media platforms
- Identify current trends, trending contents.
- Coordination with design team & Photo shoot team.
- Producing a consistent brand message across all the social media channels.
- Regular monitoring the competitor social media sites and creating analysis repor
Roles and responsibilities:
- Create analytics report of reach and user engagement from all social media platforms
- Working with other departments to develop social media timelines that coincide with the product release, ad campaigns, and other brand messages.
- Coordinating social media messages with advertising departments, the brand management team, and annual company goals.
- Analysing social media campaigns with tracking systems to determine areas for social media campaign improvement and to gather visitor's data.
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