The candidate would be required to engage with our client in the following ways:

1. Social Media Management

- Build and execute social media strategy through competitive research,platform determination and benchmarking and audience identification.

- Set up and optimize company pages within each platform to increase the visitibility of company's social content.

- Continuously improve by capturing and analyzing the appropriate social data/metrics,insights and best practices, and then acting on the information

- Creating tracking mechanisms for social media promotion to sales at the restaurant

2. Affiliate Management

- Identifying and recruiting new affiliates

- Maintaining stimulating relationships with the current affiliates

- Developing and monitoring affiliate promotions

- Reporting for affiliate marketing promotions and activity

- Maintaining on-going communication campaigns

- Identifying and implementing other opportunities to enhance the affiliate program

- Keeping affiliates up to date on new products and any program enhancements

- Continually motivating affiliates to perform better

- Keeping track of affiliate sales.

- Monitoring and reporting on competitors- affiliate campaigns and promotions

- Setting up a feedback mechanism for each client.

- Up-selling company products to clients.

- Retention of clients

- On-Time Delivery of the projects running for each client.

4. Research, Innovation and Development.

- Continually innovating on the campaigns, designs and strategy for each account by researching the current trends and analysis of competition.

5. Reputation Management

- Identifying and pursuing opportunities for non-paid media exposure for the brand

- Developing and maintaining online press kits.

- Performing online reputation and social media audits.

- Helping to develop social media policies and procedures.

- Tweeting and re-tweeting on behalf of the brand.

- Building online groups, forums, communities and social networks.

- Facilitating and monitoring online product reviews and endorsements.

- Posting intellectual capital and digital assets on behalf of the brand.

- Tracking, analyzing and reporting results.

- Developing and executing brand communications programs among the brand's internal audiences.

- Helping manage crisis communications arising from brand or company activities.

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