ABOUT FINLY :

Finly Technology is a financial technology software provider for Enterprises. We offer an Intelligent and scalable accounts payable automation suite called - Finly- to power the Finance department and their operations.

WE BELIEVE IN :

Digitalization of Finance Operations: We believe the next generation of Finance teams would not be spending time on manual work carrying out their day-to-day finance operations. They would be performing critical tasks of analyzing & tracking key metrics relevant to the company's growth.

Building a large product-led business out of India: We envision building a capital-efficient, product-led business to achieve our mission. This means constant innovation by collaboration of the product team with finance teams & banking experts to identify deep-rooted issues in finance departments across multiple industries.

Diverse & inclusive teams: We believe a wide variety of backgrounds, experiences & skill sets leads to diverse perspectives & high performing teams. A culture of balance & belonging will ensure one brings their authentic selves to work in whatever way makes sense to them.

OUR IMPACT SO FAR :

- INR 8.3 Billion 8,30,00,00,000/- Business payments in the year 2018-2019 and growing.

- Product designed to automate finance operations across 14 different industries.

- Payment automation for all businesses via deep integration with all the top banks in India: ICICI, Yes Bank, HDFC, Kotak, etc.

All this could be achieved with a nimble team of 38 (3 salespeople across Mumbai & Delhi and rest of the team in Bangalore).

POSITION SUMMARY :

Joining our Business Team, you'll get to use your lead generation know-how and passion for people to make a direct impact on Finly and it's revenue growth. You'll expand your leadership skills in working with leaders & industry experts, develop industry expertise, and influence the development of new sales best practices. You will be working with a team that brings a HUGE amount of positive energy, motivation and team spirit at Finly. Most importantly, you'll get to work on transforming how finance departments currently operate and we do this our suite of 4 products & 12 modules designed by product managers working with banking & finance experts.

KEY FUNCTIONS :

- Leading an outbound led demand generation team.

- Develop databases targeting key markets/ verticals & manage the database hygiene.

- Build-out a scalable demand generation function that drives predictable pipeline activity.

- Manage team to attain daily activity metrics of outbound calls, decision maker contacts, qualified leads. Amplify qualified leads, opportunities and pipeline to meet or exceed growth targets across business segments.

- Manage all inbound and outbound demand generation channels.

- Manage demand generation campaign performance in terms of evaluating results tactic by tactic and optimizing performance over time, testing variables in the plan to improve future performance. Analyze and report results effectively.

- Work with Sales /Marketing to develop end-to-end campaigns, from ideation to execution to tracking results.

- Maintain a feedback loop between sales & marketing to optimize lead generation campaigns and identify opportunities for pipeline acceleration and sales conversions.

- Build reports and dashboards to monitor lead gen activity.

- Improve operational processes and reporting related to demand generation programs.

- Motivate outbound calls on a daily basis using data provided.

- Representing our brand as the first point of contact with C-level executives, decision-makers, and influencers.

- Innovating lead generation processes by taking part in leadership meetings.

- Building and maintaining a 3x rolling pipeline in the Mid-Market business (300 to 3000 employees) for each of the LDR associates.

- Train & motivate the team to achieve the lead generation target and build a performance drive culture & system that consistently hits quotas.

- Be proactive in identifying opportunities for new businesses.

WHAT WE EXPECT :

- At least 2 years of experience in managing demand generation function.

- Experience in leading a team.

- Deep understanding of optimization requirements at the different stages of the funnel.

- Excellent communication skills and an excellent telephone manner.

- Data-driven mindset.

- A positive approach to objection handling is essential.

- We are looking for someone upbeat and organized

- Great problem-solving skills, taking a consultative approach to find the best solution

- Comfortable giving presentations to groups of any size

Demonstration of the energy, ability and commitment demanded by this role.

WHY JOIN US:

You'll work alongside amazing, high-performing colleagues Fast career growth, impact, and progression - Operations is critical to us and this will be a masterclass for the same.

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