Talent Acquisition Specialist at Fingent Global Solution Pvt Ltd.
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Fingent - Executive - Digital Marketing (2-3 yrs)
At Fingent, we believe that what we build touches lives around us. We nurture thought leaders and encourage them to be the seeds of change through smart software development and consulting services - ultimately laying the foundation for a better and smarter future. Our culture of openness, honesty, and trust fosters an environment of learning and growth. We value - the desire to be the best at what you do, the ability to support your peers, and most of all, the desire to be a good human being.
Skill Set Requirement:
- Minimum 2+ years of experience in digital marketing
- Experience with web analytics tools like Google Analytics and Search Console
- Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media
- Excellent communication, presentation and interpersonal skills
Roles and Responsibilities:
- Assist the team in the development of the overall digital marketing strategy
- Manage and optimize PPC campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
- Conduct keyword research and on-page optimisation to increase website rankings and drive organic traffic.
- Develop and execute email marketing campaigns with A/B testing.
- Analyze analytics and engagement metrics to measure campaign performance.
- Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Prepare and present weekly/monthly/quarterly reports to stakeholders
