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07/10 Jahanvi Gandhi
Assistant Manager - HR and Admin at Felisha Cosmetics

Views:254 Applications:37 Rec. Actions:Recruiter Actions:0

Felisha Cosmetics - Executive - New Product Development (1-3 yrs)

Mumbai Job Code: 347239

Executive - New Product Development - Skincare, Haircare, Color Cosmetics

Location - Goregaon, Mumbai

Work Schedule - Mon to Sat; 10am to 06.30pm

Job Overview -

- Drive the execution of all product lifecycle processes including product research, market research, competitive analysis, planning, vendor search and cordination, positioning, roadmap development, requirements development, and product launch.

- Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI

- Conduct both primary and secondary market research (online and offline)

- Analyze market data to develop sales strategies, and define product objectives for effective marketing communications plans

- Collaborate closely with production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization

- Develop product positioning and messaging that differentiates or brand and its features across primary market segments

- Prepare monthly budget and spends

- Co-ordinate with agency for deadlines, brainstrom ideas, proof/copy check creatives

- Communicate with new as well as existing industry professionals and influencers via digital media to create a strong network and maintain relations

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