About Us Founded in 2014, FabHotels is a technology-driven budget hotel franchise brand. We currently operate 7000+ rooms across 275+ franchise hotels in 25+ major cities across India. We are headquartered in Gurgaon, Delhi NCR and have teams across multiple cities in India. FabHotels counts marquee investors such as Goldman Sachs and Accel Partners among it's backers. Press coverage on us Mint and TOI . We are aiming to become India's largest and most profitable hospitality brand in next 18-24 months.

Team at FabHotels comes from super diverse backgrounds - strategy consulting to private equity to consumer internet to ex-entrepreneurs. We are young, relentless and hungry.

Opportunity: Performance Marketing Manager

Areas Of Responsibility:

- Responsible for Performance Marketing Channels - SEM, Display, Remarketing and Facebook Paid Marketing.

- Will be responsible for budgeting, planning & implementation of large scale media spends across channels to meet business objectives

- Execute remarketing/meta campaigns across devices (desktop, msite and app) and effectively managing meta channels to drive cost effective ROI.

- Responsible for highly customer-centric and innovative ways with out of the box thinking to deliver best customer experience

- Working with creative and technology teams to develop best in class marketing campaigns optimized for conversion, relevance and customer preferences - Leverage data and analytics to deliver strong marketing efficiencies and to build inbound traffic and improve conversions on the website & apps

- Create & drive strategy with right prioritization of initiatives to deliver highest returns on marketing spends

- Responsible for rapidly acquiring and retaining new customers through an aggressive and entrepreneurial approach of constantly testing, measuring and iterating using different platforms and new products/formats, active co-creation and planning with Google/FB/others as partner

Requirements:

- B.E/B.Tech or equivalent degree from good institute - 3- 4 years of experience in performance marketing.

- Superior analytical capabilities with strong insight and proven understanding of how performance marketing works across all digital channels.

- Hands-on experience with catalog based bid management strategies/tools for meta channels/SEM will be desirable

- Great communication and interpersonal skills

- A thorough understanding of performance marketing, conversion and online customer acquisition

- Experience in handling large scale campaign planning, optimization for both performance and brand impact

- An understanding of the nuances of both the demand and supply side of a marketplace. - Passionate about putting the customer at the heart of all marketing activities. - Awesome individual contributor and team player and should be able to adapt to situations for the best business outcome

Benefits to Apply :

- You will be on payroll of a fast-growing company.

- The learning curve would be steep and ample growth opportunities. Every day would be a new challenge.

- Salary processed on time i.e 30/31st of every month.

- Exposure to working in a highly tech-enabled operations platform.

- Friendly work environment. Open door policy. Can approach seniors for any concerns.

- 5 days Working

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