HR Executive at High Street Essentials Pvt Ltd
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Faballey - Executive/ Senior Executive - Influencer Marketing (1-4 yrs)
Key Responsibilities
- Identify, build and maintain working relationships with prominent fashion influencers for barter and paid campaigns.
- Develop and execute influencer marketing strategies and creative campaigns around brand calendars.
- Competitive benchmarking around influencer activations to maintain maximum share of voice for the brand on social media.
- Brainstorm new, creative approaches to influencer campaigns.
- Keep abreast of emerging trends, technologies, and influencers.
Candidature
- Good negotiation skills to ensure maximum ROI for the budgets.
- Should have 2-3 years of experience in working with fashion and beauty influencers across tiers Category A+, A, B and Micro
- Should understand the nuances of working with influencers on different platforms Instagram, YouTube
- Excellent communication skills
- Extremely confident and take-charge personality
- Bachelors/PG in marketing
