FabAlley - Executive - Influencer Marketing (1-3 yrs)
Key Responsibilities:
- Identify, build and maintain working relationships with prominent fashion influencers for barter and paid campaigns
- Develop and execute influencer marketing strategies and creative campaigns around brand calendars
- Competitive benchmarking around influencer activations to maintain maximum share of voice for the brand on social media
- Brainstorm new, creative approaches to influencer campaigns
- Keep abreast of emerging trends, technologies and influencers
Candidature :
- Good negotiation skills to ensure maximum ROI for the budgets
- Should have 1-2 years of experience in working with fashion and beauty influencers across tiers - Category A+, A, B and Micro
- Should understand the nuances of working with influencers on different platforms - Instagram, YouTube
- Excellent communication skills
- Extremely confident and take-charge personality
- Bachelor's/PG in marketing
- Should be well versed with Social media trends
- Should be eager to learn and take initiative
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
