L - Migrated From iimjobs: V - Expertrons - Marketing Manager

Marketing Manager

- Expertrons is one of the world's largest AI Videobot assisted platforms, focusing on providing a Career Transformation journey, is led by IITB alumni and second-time Ed-Tech entrepreneurs, Jatin Solanki(previously founded StepApp & EduIsFun) and Vivek Gupta (whose previous venture got acquired by a publicly listed company). Through this platform, we are connecting job-seeking aspirants with Industry leaders aka Experts, helping them gain career insights, to settle their career in their desired domains, from elite experts.

- Recently Expertrons raised a funding of $2.3 Mn in the Pre Series A round witnessing investors like Yoga Capital, Venture Catalysts, Auxano Capital, and existing investors LetsVenture, Ivycap Ventures, Iceland Venture Studios, Nikhil Vora (MD, Sixth Sense), and more.

Job Brief :

1. Create awareness of and develop the brand you're marketing.

2. Communicate with target audiences and build and develop customer relationships.

3. Help with marketing plans, advertising, direct marketing and campaigns.

4. Source advertising opportunities and place adverts in the press or on the radio.

5. Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts.

6. Write and proofread marketing copy for both online and print campaigns.

7. Produce creative content, including videos and blog posts

8. Run social media channels- Instagram, YouTube, Facebook.

9. Arrange the effective distribution of marketing materials

10. Conduct market research, for example using customer questionnaires and focus groups

11. Develop relationships with key stakeholders, both internal and external.

Requirements :

1. 3-10 years of relevant experience.

2. Demonstrable experience in marketing together with the potential and attitude required to learn.

3. Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.

4. Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)

5. Experience in setting up and optimising Google AdWords campaigns.

6. Comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.

7. A sense of aesthetics and a love for great copy and witty communication.

8. Up-to-date with the latest trends and best practices in online marketing and measurement.

9. Experience into Ed-tech industry would be a plus point.

You can apply for the position if you :

1. Are available for full-time in-office employment (Office Location - Andheri, Mumbai)

2. Can work from office : MANDATORY

3. Can join immediately

4. Have a personal laptop

5. Have the relevant skills and interests

Rewards :

1. Entrepreneurial Exposure

2. Become a part of an elite group of innovators

3. ESOP opportunity based on Interview interaction

4. Grow up to 10X in 3 years

- The idea is not to live forever, but to create something that will !

- Be a part of our growing team and climb up the ladder of success. So, if you have the expertise, skills, quirks that can help you add value to Expertrons, then apply with us, now !

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