Director at VUCA Consulting pvt. Ltd.
Views:63 Applications:19 Rec. Actions:Recruiter Actions:16
Expert/Senior Expert - Digital Marketing - eCommerce (3-4 yrs)
Digital Marketing Expert - Mohali, Chandigarh
Job Title : Senior Digital Marketing Expert
Location : Mohali, Chandigarh
Experience : 3 to 4 years
Salary : upto 40000 k
Job Description :
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Ensure brand consistency through marketing and social media messages
- Generate, publish and share daily content (original text, images, videos or HTML) that builds meaningful connections and encourages community members to take actions
- Set up and optimize company pages within each platform to increase the visibility of company's social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments to manage reputation, identify key players and coordinate actions
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
- Researches and monitors activity of company competitors
- Experience with Google and Bing services, including Analytics and webmaster Tools
- Experience with Google Keyword Tool
- A functional understanding of HTML and CSS
- The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skill
- Proven success in link building and viral strategies.The ability to deploy an effective local and long-tail search strategy
Requirements :
- Proven working experience in as a digital media specialist
- Excellent consulting, writing, presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer-oriented with good multitasking and organisational ability
- Fluency in English
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
