Expedify - Associate - Search Engine Optimization (1-3 yrs)
Job Summary
The SEO Associate is responsible for executing and optimizing the organization's search engine optimization (SEO) strategy. This includes conducting keyword research, on-page optimization, link building, and analytics reporting to drive organic traffic growth and improve search engine rankings. The SEO Associate works closely with the marketing team to support the organization's overall digital marketing initiatives.
Key Responsibilities :
1. Perform ongoing keyword research to identify high-value, relevant keywords for targeting
2. Optimize website content, metadata, and structure to improve search engine visibility
3. Develop and implement link building strategies to increase domain authority and drive referral traffic
4. Monitor website analytics and search engine rankings, providing regular performance reports
5. Collaborate with content creators to ensure SEO best practices are incorporated into content development
6. Stay up-to-date on SEO trends, algorithm changes, and industry best practices
7. Assist with the implementation of schema markup, sitemaps, and other structured data
8. Perform Link Building Like Profile Creation, Business listing, Social Bookmarking etc.
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