Talent Acquisition at Vrinsoft
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Executive - Social Media Marketing (1-3 yrs)
Social Media Marketing Roles & Responsibilities :
- Creating and maintaining a Social Media Marketing editorial calendar, with targeted topics outlined for different dates, as well as a plan for where and how that content will be shared
- Researching, writing/producing/outsourcing all sorts of content production (written, image-based, video, etc.)
- Compiling and uploading content, then tracking its performance across the many different Social Media networks, and the wider web (via forums, social bookmarking sites, etc.)
- Generate effective Social Media Influencer Marketing campaigns, whereby powerful social users are turned into brand advocates who promote the brand's products, services, etc.
- Monitoring brand and product-related conversations to measure sentiment, watch for PR emergencies, identify important/relevant discussions, answer questions, etc.
- Track and measure performance of all branded channels, including at least Facebook, YouTube, Instagram, Twitter, Snapchat, Reddit, etc.
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