HR at AppSierra Solutions Private Limited
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Executive - Search Engine Optimization (1-3 yrs)
Description
We are seeking a motivated and results-driven SEO Executive to join our dynamic marketing team. The ideal candidate will possess a deep understanding of search engine optimization strategies, tools, and best practices to enhance our online presence and drive organic traffic to our website. In this role, you will be responsible for executing innovative SEO strategies that align with our overall marketing objectives and help us achieve higher rankings on search engines. You will conduct keyword research to identify opportunities for content improvement, optimize on-page content for search engines, and monitor website performance using analytical tools. Additionally, you will collaborate closely with content creators and web developers to implement effective SEO tactics and ensure our site architecture is search engine-friendly. Your expertise will also play a crucial role in staying current with industry trends and algorithm updates to adapt our strategies accordingly. We are looking for someone who is passionate about digital marketing, has excellent analytical and problem-solving skills, and thrives in a fast-paced environment. If you are ready to contribute to our success and take your career to the next level, we would love to hear from you.
Responsibilities
- Conduct keyword research to guide content teams.
- Optimize on-page content for improved search rankings.
- Monitor SEO performance metrics using tools like Google Analytics and SEMrush.
- Analyze website traffic and user behavior to identify areas for improvement.
-Collaborate with the content team to create SEO-friendly content and blogs.
- Stay updated on SEO trends, algorithm changes, and industry best practices.
- Perform technical SEO audits and recommend improvements to the web development team.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in SEO, digital marketing, or a related role.
- Strong understanding of search engine algorithms and ranking strategies.
- Proficiency in SEO tools such as Google Search Console, Ahrefs, or Moz.
- Excellent analytical skills with a data-driven mindset.
- Familiarity with HTML, CSS, and website development processes is a plus.
- Strong communication skills and the ability to work collaboratively.