Executive - Search Engine Optimization (1-3 yrs)
Primary Responsibilities :
- Planning and executing SEO strategies with a view to increase website visitors, improving returning users base and enhancing domain authority
- Keeping track of primary and secondary keywords; its growth volume, industry <> client relevance, and tracking fresh keywords related to the industry / products
- Working on the content strategies as per the selective keywords and publishing blogs on the website and Google My Business Profiles
- Preparing data for weekly client / agency scrum
- Making ready reports on activity progress and a monthly synopsis of tasks completed
- Ensuring good website health and optimizing content on the website as per the best SEO practices
Key Skills :
- Good communication skills
- Complete knowledge of Google Analytics, Google Search Console, WordPress CMS
- Hands on experience of Keyword Research Tools, building back links and directory listings
Good to have : if the candidate has knowledge of running PPC campaigns
Key Desirable :
- Graduate of B.Com. / B.M.S. / B.M.M.
- 1 to 2 years of work experience with Digital Marketing Agency
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