Business Support Manager at Snaphunt Pte. Ltd.
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Executive - Sales & Marketing - Printing & Packaging (0-5 yrs)
-Work alongside & learn from best in class talent
-Leadership Role
-Flexible working options
Our client is central India's largest and most advanced Flexible Printing and Packaging unit. It is having a total production capacity of more than 1000 ton per month. It offers complete packaging solution to its customers
The Job
You will be responsible for :
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
- Creating and managing all marketing material and collateral in line with brand direction.
- Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
- Tracking effectiveness of various campaigns and course correcting as required.
- Managing communications spend and working with vendors and agencies, to create and/or localise communications and marketing activities and develop supporting assets.
- Leading the planning and implementation of PR and initiatives related to the brand.
- Managing corporate communications across internal channels/platforms.
- Developing messaging and content for corporate communications.
- Keeping staff updated and engaged on corporate developments and strategies through various internal communication channels/platforms.
- Planning and executing CRM, marketing automation and lifecycle marketing initiatives.
- Using customer insights to construct effective CRM campaigns.
- Measuring, monitoring and analysing effectiveness of email marketing activities against goals (ROI & KPIs).
- Planning and executing viral marketing campaigns across a range of social media platforms.
- Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
- Designing and developing strong employer branding strategy.
- Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.
- Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.
- Analysing and interpreting metrics to measure the success of employer branding initiatives.
Ideal Candidate
Skills Required:
- You have at least 1 year experience ideally in Marketing Communications within Industrial industry.
- Experience within Content Management, CRM / Loyalty Marketing, Employer Branding, Social Media / Viral Marketing, Internal Communications, would be a strong advantage.
- You pay strong attention to detail and deliver work that is of a high standard
- You are a strong team player who can manage multiple stakeholders
- You are adaptable and thrive in changing environments
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