Associate Talent Acquisition at Zyoin Web Pvt. Ltd.
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Executive - Public Relations (2-5 yrs)
Executive Public Relations
Job Responsibilities :
1. Media Relations :
- Develop and nurture relationships with media outlets, journalists, and influencers.
- Create and distribute press releases, media kits, and other materials to secure positive media coverage.
- Monitor media coverage and industry trends, providing regular reports to the team.
- Manage and execute interaction opportunities to maximize brand reach in the public domain.
2. Content Creation :
- Craft compelling and engaging content for press releases, articles, and other communication materials.
- Develop and maintain a content calendar aligned with company objectives.
- Create blogs and whitepapers to promote the brand's product portfolio.
- Draft collateral for internal and external communication
- Quality checks of all marketing communication
3. Event Coordination and Industry Engagement :
- Plan and execute company events, product launches, and press conferences.
- Cultivate relationships with event partners and sponsors.
4. Crisis Management :
- Develop and implement crisis communication plans to address potential issues.
- Act as a spokesperson and manage media inquiries during crises, ensuring a consistent and positive company image.
5. Collaboration :
- Collaborate with other external as well as internal stakeholders - such a government bodies, and departments, such as sales, product development, and customer support, to align PR strategies with overall company objectives.
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