Recruiter at Primo Hiring Solutions
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Executive - Public Relations (1-4 yrs)
Introduction:
We are hiring for a PR Executive for our client's company which is a leader in IT industry.
Responsibilities :
- Develop and execute comprehensive PR plans to support the company's goals and objectives.
- Build and maintain relationships with media representatives, influencers, and industry experts to secure positive media coverage.
- Create and distribute press releases, media kits, and other PR materials to targeted media outlets.
- Proactively seek opportunities for media coverage, including print, broadcast, online, and social media platforms.
- Monitor and analyze media coverage to assess the effectiveness of PR campaigns and -strategies.
- Coordinate and manage media interviews, press conferences, and other PR events.
- Assist in crisis communication management and prepare spokespeople for media interactions.
- Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure consistent messaging and brand representation.
- Develop and maintain a media contact database, including journalists, bloggers, and industry influencers.
- Stay up-to-date with industry trends, news, and best practices in PR and communications.
- Monitor social media channels and respond to customer inquiries and comments in a timely and professional manner
Qualifications :
- Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
- Proven work experience as a PR Executive or in a similar role.
- Strong understanding of PR principles, strategies, and tactics.
- Excellent written and verbal communication skills.
- Ability to craft compelling press releases and PR materials.
- Demonstrated experience in media relations and securing positive media coverage.
- Familiarity with social media platforms and their role in PR.
- Ability to work effectively under tight deadlines and manage multiple projects simultaneously.
- Strong organizational and project management skills.
- Proactive and self-motivated with a keen eye for detail.
- Ability to work collaboratively in a team environment.
- Proficiency in using PR software and tools.
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