Senior Consultant at Market Scope
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Executive - Public Relation - Advertising Business (1-2 yrs)
- Work closely with the PR agency for media coordination, content creation and to identify key media outlets to increase brand visibility across media channels
- Implement strategic PR programs to achieve significant increases in Brand awareness
- Generate creative ideas to gain media attention
- Handle crisis communication and liaison with media to establish trust worthiness of the brand
- Work closely with key stakeholders within the organization to portray different organizational initiatives within the media
- Design and write presentations, Press releases, media kits, articles
- Analyze media coverage on a regular basis
- Manage the social media handles- twitter and LinkedIn of the CEO / cofounders and ensure that all profiling /speaking opportunities are disseminated through social media handles
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