CEO at Maynor Consulting Pvt Ltd
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Executive - Pay Per Click (1-4 yrs)
Responsibilities:
- Applying best Pay-Per-Click Strategies to effectively spend clients' budget on search engines (Google, Bing)
- Continuously monitoring client campaigns, researching competitors, refining keyword lists, writing and testing ads, and managing bids and budgets across search and social platform.
- Day-to-Day optimisations including budget re-allocation based on performance analysis, bid adjustments, placement optimisation, audience optimisation etc.
- Managing and Optimising Google AdWords, MSN/Yahoo campaigns and daily optimising existing campaigns, for better advertising performance.
- Interaction with client on a daily basis and discuss future strategies and current optimisation techniques with performance delivery.
- Maximise ROI on the marketing spend of clients with a special focus on Google AdWords campaigns.
- Auditing existing campaigns and giving relevant suggestion to improve performance.
Requirements:
- Google Adwords and Analytics Certified Users
- Experience handling Campaigns above INR 1 Million+/Month
- Have some Experience with Programmatic (Not Essential)
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