Marketing and Sales Executive

- Assist to develop strategies to expand the customer base and contribute to the development of the company's brand

- Conduct market research, market trend analysis and competitive analysis to identify threats and opportunities and develop marketing plan and activities accordingly

- Drive and monitor the implementation of the sales and marketing strategy and take necessary action to correct deviations

- Ensure adherence to the sales process to achieve market share gains within key customers segment

- Maintains contact and good relationship with all clients and ensure high-level client satisfaction

- Establish close business relationships with the clients and act as a contract negotiator in transactions

- Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities

- Identify marketing opportunities by identifying consumer requirements, defining market share, competitor's share, and competitor's strengths and weaknesses, forecasting projected business, establishing targeted market share

- Communicates with Mechanics and retailer who are dealing with Lubricant and Oil Filters to determine their needs and interests

- Seeks out and uses industry sources and consumer information.

- Prepares marketing and other reports and presents them to dealership management.

- Conduct surveys and other marketing tools.

- Tracks marketing results to be certain that marketing objectives are achieved within designated budgets. Takes corrective action when necessary.

- Must be able to take lead from Mechanics and convince them to recommend the prescribed air filters and Lubricants.

- Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to write simple correspondence. Ability to effectively present information in one-on-one and small group situations to customers, clients and other employees of the organization

- Must have good Knowledge of Products of Air filters and Lubricants.

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