The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience.

They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.-

Skills required :

- Organizing, designing, and cascading marketing communication campaigns for our target audience through email campaigns, social media campaigns, events. Organizing digital and print content communication pieces (website content, email communication).

- Creation of marketing assets for Challenger Sweepers product portfolios (product videos, product photo shoots, brochures, flyers, posters, price sheets, Go-To Market presentations),website communication materials as required.

- Conducting market research and analysis - as required - to evaluate Challenger Sweepers brand awareness.

- Coordination with vendors and agencies, including but not limited to production agencies, printing agencies.

- Maintaining and updating customer databases.

- Organizing and attending events such as conferences and seminars. Be responsible for the end to end execution of Events, Trade Shows and Product Demonstrations. Organising and managing customer factory visits.

- Monitoring expenses for various promotional expenditures.

- Conducting lead generation activities for sales organisation making use of channels as tele- calling, emailers, SMS, WhatsApp and others.

- Working together with technical department for regular updates of product specifications.

Skills required: Financial aptitude and budget management

Essential skills:- The ideal candidate must be highly organised, abilities to work- accurately and quickly; excellent written and verbal communication skills, flexibility to travel as per the role requirements are essential skills for this role.

Proficiency in work related software that include:

- Microsoft PowerPoint

- Updating of website

- Email creation tools

- Photoshop

- Illustrator

- Experience in managing and creating social media platforms like Twitter, FB, YouTube

- Communication Skills

- Proficient in English ( both verbal and written)

- Experienced public speaker with no stage fear

- Communicator with ability to create positive influence on buyer decision

Desirable skills:- Abilities to prioritise and manage a challenging workload and to work- on your own initiative would be desirable. Creative acumen skills and the ability to be detail oriented are desirable.

- Technical background a must

- MBA in marketing / marketing communication

- Highly creative

- Detailed oriented

- Good selling skills

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