Business Manager at CIEL HR Services Private Limited
Views:119 Applications:30 Rec. Actions:Recruiter Actions:13
Executive - Marketing - Lubricant Oil (2-3 yrs)
Coordination with: State Market Activation Manager (SMAM)
Key Responsibilities
- Mechanic/Influencer & Non- Stock & Sell IWS Engagement
- The MR will perform world-class one-to-one and one-to-many interactions that will create an urge to use, reinforce usage and ensure advocacy for Castrol's product brands for CT, MCO and PCO. This would include:
- Map and enrol new mechanics through Connekt app
- Capture mechanic profile
- Explain FastScan & Loyalty Program & Drive adoption of FastScan
- Conduct regular meetings with mechanics (Monthly/ Quarterly)
- Training on Castrol Products
- Connect Mechanics/ Non-Stock & Sell IWS to nearby retailers for order fulfilment
- Conduct store transformations at retailers
- Carry out activation activities such as Garage Meets/ Mechanic Meets, Fleet owners meet, Tractor clinics; Stand meets (LCV & Jeep), Roadshows and Agency led activation management etc.
Educational Background Requirement
Graduate (An Engineering / Technology in Mechanical / Automobile /chemical/ Production/ Electrical is desirable)
Experience Requirement
Tenure: 2+ years
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