- Our client, a Singapore-based company, was established in 2012, driven by a team of software veterans providing software solutions in intralogistics, infrastructure, and industrial automation.

The Job

Your responsibilities will include :

- Taking brand ownership and devising the brand strategy, including setting style guides, brand guidelines, brand vision, and value proposition for the short and long term in a B2B company.

- Translating brand strategy into the brand plan and go-to-market strategy.

- Planning and execution of communications and media actions across offline, online, and social media.

- Conceptualizing and developing design concepts, graphics, and layouts.

- Designing and producing collateral in accordance with brand guidelines.

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Working with content marketing experts to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimizing the design and content of all online assets, including the company website and social media pages.

- Taking a "design brief" to understand requirements.

- Presenting ideas, concepts, and design solutions to various stakeholders.

- Identifying design problems and devising elegant solutions.

- Planning and executing viral marketing campaigns across a range of social media platforms.

- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

Ideal Candidate :

Skills required :

- You have at least 5 years of experience ideally in Design, Brand/Product Management, or Digital Marketing within the IT industry.

- You are a good multi-tasker who can work within tight deadlines.

- You possess excellent communication and interpersonal skills and can articulate your ideas to different stakeholders.

- You are a strong team player who can manage multiple stakeholders

- You enjoy finding creative solutions to problems

- You pay strong attention to detail and deliver work that is of a high standard

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.