Business Support Manager at Snaphunt Pte. Ltd.
Views:15 Applications:7 Rec. Actions:Recruiter Actions:3
Executive - Marketing (3-5 yrs)
- Regional Role
- Leadership Role
- Work alongside & learn from best in class talent
- Opportunity to make a positive impact
Our client is hiring for Marketing Executive
The Job
You will be responsible for :
- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.
- Leading the planning and implementation of PR and initiatives related to the brand.
- Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.
- Translating brand strategy into brand plan and go-to-market strategy.
- Planning and execution of communications and media actions across offline, online and social media.
- Participating in product development, pricing and supporting new product launches.
- Guiding the Advertising & Promotion budget.
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
- Creating and managing all marketing material and collateral in line with brand direction.
- Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
- Tracking effectiveness of various campaigns and course correcting as required.
- Managing communications spend and working with vendors and agencies, to create and/or localise communications and marketing activities and develop supporting assets.
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Supporting the development and launch of new products.
- Working with other stakeholders to optimise the conversion funnel for specific traffic sources, campaigns, user segments etc.
- Working on app store optimisation.
- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.
- Managing a team of 1-5 people.
Ideal Candidate :
Skills Required :
- You have at least 3 years experience ideally in Marketing Communications, Brand / Product Management or Digital Marketing within Industrial industry.
- Experience within App Marketing, New Product Development and Demand Generation / Customer Acquisition Funnel would be a strong advantage.
- You have solid experience in a regional role ideally including experience covering India.
- You are a strong networker & relationship builder
- You are highly goal driven and work well in fast paced environments
- You are a strong mentor and coach who builds high performing teams
- You are willing to undertake more than 60% travel.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.