Executive - Lead Generation/Marketing - IT (1-5 yrs)
Key Requirements
Experience in Lead Generation is a Must.
Certification in Digital marketing
Job Responsibilities:.
- Use all research and lead generation tools available including Internet sources such as social and business media.
- Developing a digital marketing resource with combined skill sets across all areas of digital including SEO, content production, PPC, retargeting, email marketing, affiliate marketing, online PR, quality link building, social media advertising, social media campaigns and conversion optimisation
- Web-based marketing that allows the business to generate & sell leads
- Deliver campaigns on time and to a high standard
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds, and maintains social media presence.
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Plans, executes, and measures experiments and conversion tests.
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