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10/04 Akshita Rana
HR at Krishpar.com

Views:47 Applications:31 Rec. Actions:Recruiter Actions:0

Executive - Email Marketing - IT (1-10 yrs)

Chennai Job Code: 155012

Only for Female candidates


Responsibilities : 

Responsible for creating email marketing campaigns to promote a product or service. Determines target audience, devises campaign, and launches email campaign to create buzz or generate leads for the business.

- Create email marketing campaigns to promote products or services.

- Ensure marketing message is conveyed clearly and delivered properly to prospects.

- Ensure messages are sent in proper form and template.

- Proofread emails for clarity, grammar, and spelling.

- Develop a personalization strategy.

- Include specific graphics, incentives, and detailed descriptions.

- Review messages for brevity.

- Send messages to those who have opted in for messages.

- Ensure messages are mobile-friendly.

- Create database of emails for lead generation.

- Follow up on interested respondents.

- Purge non-deliverable email addresses and opt-outs.

- Include persuasive 'call-to-actions' in advertisements and promotions.

- Place orders for products.

- Design and write press releases.

- Track and analyse direct and interactive marketing campaigns.

- Use statistical analysis and reports to create campaigns.

- Coordinate and monitor the maintenance, integrity, and security of several databases.

- Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.

Soft Skills :

- Ability to multi-task, prioritize and manage time effectively.

- Customer Service, Product Knowledge, Quality Focus

- Market Knowledge, Documentation Skills, Listening Skills

- Phone Skills, Resolving Conflict, Multitask, Patience, Negotiation

- Positive Attitude, Attention to Detail, People Oriented, Analysis.

- Problem Solving, Organizational Skills, Adaptability, Ability to Work Under Pressure, Computer Skills.

- Excellent communication and people skills.

- Strong organizational and time-management abilities.

- Creativity and commercial awareness, Proficient in MS Office.

Contact below : 

Akshita-7807784992

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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