Executive - Email Marketing (1-3 yrs)
- Experience with email marketing, lead nurturing, marketing automation, and web analytics
- Excellent understanding of email marketing concepts and metrics such as Open Rates, Click through Rates, Sender Score, Deliverability, and Sender Reputation
- Proficiency in email marketing and marketing automation technology
- Highly analytical approach and ability to derive meaning from data through A/B testing and email optimization
- Prolific Communication skills. Ability to come up with catchy subject lines and creative mail content
- Proficiency in latest Email marketing tools and ability to work single-handedly with minimum supervision
- Proficiency with Adobe Photoshop, Dreamweaver, HTML 5, CSS
- Expertise in Eloqua, Benchmark, Pardot and other Marketing automation tools if any
- A Bachelors or Master's degree with keen interest towards Marketing
- A minimum 1 -2 years of work experience in Email Marketing
- Hubspot certification on Email Marketing fundamentals is mandatory
- Good team player within a target-driven environment
- Self-motivated with a positive attitude and should enjoy working in the team and develop healthy relationships
- Experience with lead generation companies
- Knack for writing lucid content / copy
- Degree in advertising / communication
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