Assistant Manager - Sales at My HR Solutions
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Executive - Digital Marketing & Web Analytics - eCommerce (2-6 yrs)
About company :
NaranaTech is an ecommerce focused MNC start-up with its parent company in UK and presence in India, UK and US. We primary focus is building D2C sites on various platforms like Magento 1 & 2, Shopify, etc and help clients analyse, sell and promote their products on various marketplaces - and social platforms like Amazon, Google, Facebook, Instagram, etc. The current team has worked in top FMCG, IT and Digital Marketing companies and has rich experience to lead this start-up to the next level.-
Designation : Digital Marketing & Web Analytics Executive
- Experience : 2 to 5 Years of experience
Location : Noida
Industry : Information Technology & Services
Employment Type : Full-time Job (Functions Marketing)
Responsibilities :
- Plan, develop, implement and optimise PPC campaigns/strategies including keyword research and analysis across Google, Bing, Facebook, and Amazon etc.
- Effectively execute re-marketing campaigns
- Effectively manage campaign budgets in order to maximise ROI
- Tracking and analysis of PPC & re-marketing campaigns/initiatives on a daily/weekly/monthly basis
- Optimise copy and landing pages for search engine marketing
- Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Working experience on PowerBI and to generate analytical data.
- Keep up to date with search engine and PPC industry trends and developments-
Requirements :
- Between 1 - 2 Years of relevant experience in Search Engine Marketing (SEM) and Web Analytics.
- Experience working with popular Paid Media platforms (Amazon, AdWords, Bing, Facebook, LinkedIn, etc).
- Eye for detail and ability to effectively multi-task in a deadline driven atmosphere.
- Proficiency in MS Excel, PowerPoint, and Word.
- Candidate must have eCommerce/FMCG experience.
- Knowledge of Programmatic buying. Well - versed in performance marketing, conversion, and online customer acquisition.
- Should be able to handle campaigns in India, Europe, UK and the U.S market.
- Strong analytical skills. Familiarity with A/B and multivariate experiments.
- Ability to work independently and as part of a team.
- Ability to prioritize and manage own workload effectively.
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