Executive - Digital Marketing/Search Engine Optimization - IT (1-3 yrs)
JOB DESCRIPTION
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts.
The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
RESPONSIBILITIES
- Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
- Acquire insight into online marketing trends and keep strategies up-to date Maintain partnerships with media agencies and vendors
Requirements.
- Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Ad words and email campaigns and SEO/SEM Working knowledge of ad serving tools (e.g., DART, Atlas) Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, Web Trends etc.)
- Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skills.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
