Business Support Manager at Snaphunt Pte. Ltd.
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Executive - Digital Marketing - IT Development Training (1-2 yrs)
- Work alongside & learn from best in class talent
- Attractive Salary & Benefits
We are hiring for a company which is well known for IT Development Training.
The Job :
Key responsibilities areas :
- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.
- Devising actionable strategies from customer insights.
- Bringing the consumer perspective to marketing decision making by executing market analysis and research activities and providing insights and recommendations.
- Managing external agencies for the execution of research projects.
- Identifying ideal methodology and providing oversight on the data collection process and analytic work plan to ensure all available information is generated to support business needs.
- Leveraging research data and information to proactively identify business opportunities and gaining internal support to act upon these opportunities.
- Conveying analysis and recommendations via presentations and written reports.
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Analysing product performance and redesigning as required.
- Designing, developing and managing activities from product definition & planning to production and release.
- Developing product strategy and roadmap.
- Managing prioritisation and trade-offs between customer experience, business impact, performance, and post-launch support.
- Working cross-functionally with design and technology teams to ensure timely and quality release of product/ enhancements.
Ideal Candidate :
Key Competencies :
- You possess a Degree/Diploma in Computer Science, Engineering or related field.
- You have at least 1 year experience, ideally within a Consumer Insights/Market Research, Digital Marketing or Product Manager role.
- You are experienced in managing a wide range of qualitative and quantitative research.
- You have good interpersonal and communication skills and are adept at working with multiple stakeholders to drive desired outcomes.
- Experience within would be a strong advantage.
- You are a strong team player who can manage multiple stakeholders
- You are a self-starter and demonstrate a high level of resilience
- You are a strong networker & relationship builder
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