Associate Consultant at Bask HR Consulting
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Executive - Digital Marketing/Facebook Ads/Google Ads (2-9 yrs)
Develop and execute paid digital campaigns & end to end marketing strategies for SEM, UAC,Display, Programmatic, Facebook, Affiliate, and other growing channels via test & learn framework.
- Diving deep into data and using insights to identify opportunities for performance optimization.
- Optimize campaign performance through testing elements like design, copy, bidding, and targeting.
- Work with the creative teams and external agencies to develop marketing assets for digital campaigns.
- Keep exploring new channels/partners for user acquisition and lead their end-to-end execution.
- Work with agencies & inhouse teams on ASO & SEO
- Needs to have a strong analytical data-driven mindset. Responsibilities will frequently include analyzing overall data to identify trends and diagnose issues relevant to performance marketing.
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