Associate Consultant at Skilpture
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Executive - Digital Marketing - EduTech Firm (2-5 yrs)
Job Summary:
- PAW Learning Technologies is seeking an experienced digital marketing professional to assist in the planning and execution of the marketing of the company's products and services.
- The ideal candidate must have a passion for marketing and technology, a self-driven motivated person to promote the company's products and services.
- The incumbent will be responsible for making strategies time-to-time for brand promotion.
- The candidate must be tech-savvy and intuitive with great ideas for the campaign.
Roles and Responsibilities:
- Formulation of strategies for the brand campaign
- Monitoring the social media handles of the company
- Actively involved in SEO efforts
- Keep a track of the prospects and
- Lead generation for the different products
- Prepare content online newsletters and email campaigns
- Work with the team to improve the user experience
- Measure online performance and generating report time-to-time
- Acquire insights in online marketing and stay updated with the latest trends
Qualifications Required:
- MBA in Marketing from a reputed university or relevant fields
- Proven work experience in the digital marketing domain for Ed-tech Companies
- At least 2 years of relevant experience
- Experience with B2C and B2B marketing
- Skills and experience in creative content writing
- Excellent communication and interpersonal skills
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